How many times has this happened? You're driving around on a Sunday afternoon and stop in front of a beautiful house to pull a flyer out of the box and there are none. Frustrating huh? Or you're driving by the listings your Realtor has pulled for you and you see one that you'd like to know more info about but wasn't on your list. Probably no flyers on that one either. Or how about this one.....the flyer box actually has flyers in it, the buyer grabs one and drives off...without talking to anyone....without seeing the house. Probably because the flyer was printed in black and white and didn't highlight the "decorator colors".
As a seller, you want people to be able to get info on your home 24/7. The best way I've found to provide this is by using IVR, or call capture. There are many different systems available and they all cater to the Realtors being able to capture calls from YOUR SIGN. These systems are really powerful and have the ability to track buyers as they call the number on your sign. Their phone number, name (if available) and property address is sent to the listing agent as soon as they dial in. The information they receive is controlled by the agent and can be as little or as much as desired.
What does this do for you as a seller? It helps your agent talk to potential buyers in real time, when they're on your street. Or better yet, when they're parked in front of the house! This allows the agent to prequalify these buyers on the phone and keeps tire kickers from strolling through your home.
Make sure the agent you hire uses IVR technology. For me, it's proven to be a great tool to increase the number of leads on a listing. The more leads, the better chance to sell your home!
www.SteveSellsGwinnett.com Steve Rider, CDPE Realtor with Keller Williams Lanier Partners in Braselton Georgia. Covering Barrow, Jackson, Gwinnett and Hall Counties in Northeast Georgia. If you're looking for real estate in Gwinnett County please contact me at 404 663 7063 or email@example.com